What does ProspectUp track? + −
Every shareable asset -- scan reports, instant website mockups, voice demos, social post series, and custom assets -- tracks views with per-session granularity. ProspectUp records total view count, unique visitors by IP, time spent per session, last viewed timestamp, and referrer source. Notifications fire in real time when a prospect engages with any asset.
How do real-time notifications work? + −
The moment a prospect opens a scan report, browses a website mockup, or scans a postcard QR code, ProspectUp fires a notification to your dashboard activity feed. Notifications include the prospect's business name, the asset viewed, and time spent on page. This lets you follow up while the prospect is still actively thinking about their gaps.
What does the dashboard activity feed show? + −
The activity feed surfaces recent events in real time: scan report views with time-on-page, QR code scans from postcards, instant website clicks, repeat visits, and new leads matching your saved filters. Hot leads -- businesses with low ratings or no website -- are flagged with visual indicators so you can prioritize the highest-value callbacks.
How does ProspectUp tracking compare to Google Analytics? + −
Google Analytics tracks traffic to your own website. ProspectUp tracks prospect engagement with the assets you send them -- scan reports, website mockups, voice demos, and postcards. Each view is attributed to a specific lead in your pipeline, so you see which prospects are engaged, not just aggregate page views.
How is this different from email open tracking in Mailchimp or HubSpot? + −
Email open tracking tells you someone opened a message. ProspectUp tracks deep engagement with the linked assets: how long the prospect spent reading their scan report, whether they returned for a second visit, which referrer source brought them, and whether they scanned a QR code from a postcard. Asset engagement is a stronger buying signal than an email open.
Can I see which postcards led to QR code scans? + −
Yes. Each postcard's QR code links to the prospect's scan report with unique tracking. When a prospect scans the code, ProspectUp attributes the view back to the postcard campaign and the specific lead. The activity feed shows "scanned QR on postcard" as a distinct event, connecting physical mail to digital engagement.
What if a prospect views my report but I miss the notification? + −
All notifications persist in the notification center with unread/read indicators, filter summary chips, and relative timestamps. Each notification deep-links to the relevant lead or list. The dashboard also shows a rolling activity feed, so you can catch up on engagement you missed without losing visibility into who viewed what.
How accurate is the time-on-page tracking? + −
Time-on-page uses visibility change events and page unload signals to measure active viewing time. This tracks when the prospect is actually looking at the report, not just when the tab is open in the background. No tracking method is 100% precise, but visibility-based measurement is more accurate than simple page load timestamps.
Does tracking and analytics cost extra? + −
No. All view tracking, notifications, dashboard analytics, and activity feed features are included at no additional cost. There are no per-view charges, no analytics add-on fees, and no premium tiers for tracking features. Everything is covered by the $1 per lead credit.
Can I see campaign-level analytics? + −
Yes. The dashboard surfaces 7-day rolling campaign metrics with week-over-week deltas for emails sent, opens, and clicks. Summary counts show total leads, active campaigns, and unread notifications. Asset analytics display total assets generated, assets viewed by prospects, monthly generation trends, and average time spent on assets.
What types of notifications does ProspectUp send? + −
Five notification types are available: lead saved to list, asset viewed by prospect (with time spent), batch build complete, new leads matching a subscribed saved filter, and campaign milestones. Notifications appear in the in-app notification center with deep links to the relevant lead, list, or campaign.
How do I use tracking data to prioritize follow-ups? + −
Sort your activity feed by recency and focus on prospects who spent the most time on their scan report or returned for a second view. Hot lead flags highlight businesses with low ratings or no website that just matched a saved filter. Calling a prospect minutes after they viewed their gap analysis dramatically increases the chance of a productive conversation.