How large is the ProspectUp business database? + −
ProspectUp indexes 13.7 million US business records sourced primarily from Google Maps and Google Business Profile data. The database covers all 50 states, thousands of business categories, and includes structured data on ratings, reviews, contact info, website presence, and GBP attributes. Search results return in under one second.
What kind of businesses are in the database? + −
The database covers the full spectrum of US small and medium-sized businesses with a Google Business Profile -- restaurants, dentists, plumbers, salons, law firms, auto shops, and thousands of other categories. It is purpose-built for agencies selling digital marketing services to local businesses, with signals like review quality and website status that enterprise databases do not track.
How fresh is the data? + −
ProspectUp triggers live enrichment when you view a lead whose data is older than 90 days. Batch builds pull fresh Google Maps data at query time rather than serving a static snapshot. Manual re-enrichment is also available per lead. This means the data you act on reflects the business's current online presence, not a months-old cache.
How does ProspectUp's database compare to Apollo or ZoomInfo? + −
Apollo and ZoomInfo index enterprise companies with firmographic data like headcount, funding, and org charts. ProspectUp indexes local SMBs with signals agencies actually sell against: Google Maps ranking, review sentiment, website PageSpeed, GBP completeness, CMS type, and digital maturity. The databases serve fundamentally different markets and use cases.
How does the database compare to just using Google Maps? + −
Google Maps shows one listing at a time with no filtering, no enrichment, and no export. ProspectUp gives you the same Google Maps data across 13.7 million records with 65+ filters, sub-second search, and 50+ enriched data points per business including website audits, SERP rankings, owner contact info, and AI-generated sales hooks.
Can I search by business category and location at the same time? + −
Yes. Category and location are core filter dimensions with autocomplete support across thousands of categories and all US states and cities. You can multi-select multiple categories and cities in a single search -- for example, "Veterinary Clinic" and "Animal Hospital" across "Atlanta, GA" and "Savannah, GA" -- to target a broad or narrow market in one query.
What if a business I'm looking for isn't in the database? + −
If a business has a Google Business Profile it is likely indexed. If it is missing, you can add it manually via the "Add Lead" form or import a CSV of up to 5,000 records. Imported records are fuzzy-matched against existing data to avoid duplicates and can be enriched through the standard pipeline.
How accurate is the contact information? + −
Phone numbers are validated for carrier type (mobile, landline, VoIP), deliverability, and blacklist status. Emails are verified for validity, quality, and free/role/disposable flags. Owner names go through a 5-step resolution chain. No data source is perfect, but multi-provider validation catches most inaccuracies, and you can report bad data per lead.
Does searching the database cost anything? + −
No. Searching, filtering, and browsing results are completely free with no per-query limit. Credits are only consumed when you save leads through batch build at $1 per lead delivered. The 50-lead free trial lets you test the full search and enrichment flow at no cost.
Is there a subscription fee to access the database? + −
There are no subscription fees for core prospecting and search. ProspectUp uses a credit-based model at $1 per lead delivered through batch build. No seat licenses, no annual contracts. Postcards are an additional $2 per card. You pay only for the leads and assets you actually use.
Can I import my own prospect lists into ProspectUp? + −
Yes. CSV import supports up to 5,000 records per upload. ProspectUp fuzzy-matches imported records against the existing 13.7-million-record database using name similarity, city, and phone matching to avoid duplicates. Matched records inherit all existing enrichment data; unmatched records are added and can be enriched through the standard pipeline.
How do I go from searching the database to running a campaign? + −
Search or filter to find prospects, save them to a list, and ProspectUp auto-enriches each lead with 50+ data points and generates scan reports. Then open the campaign wizard, select your list, choose channels (email, SMS, postcard), and launch. AI writes personalized copy for every lead using their specific business data and sales hooks.